1
Assuntos:
“...Administração de empresas...”
In-store attractiveness of national brands and private labels in an emerging market
Dissertação
2
3
Assuntos:
“...Administração de empresas...”
'As happy as money can buy: exploring antecedents of happiness according to purchase type'
Dissertação
4
Assuntos:
“...Administração de empresas...”
The development of a scale to measure young millennials' motivations to get entertainment and information
Dissertação
5
Assuntos:
“...CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO...”
The impact of consumer self-confidence and hedonic value on anchored willingness to pay assessments
Tese
6
Assuntos:
“...Administração de empresas...”
Moderating effect of power distance on relationship between sales training and performance
Tese
7
Assuntos:
“...Escola de Administração de Empresas de São Paulo...”
How to make FGV more attractive to international students: a consultancy project for EAESP
Dissertação
8
Assuntos:
“...Administração de empresas...”
Consumer engagement on social media: analysis of scales and its multiple role in a nomological network
Tese
9
Assuntos:
“...Administração de empresas...”
‘Less sugar and more sales' - the effects of in-store marketing of diet products during economic expansion and contraction cycles in an emerging market
Tese
10
Assuntos:
“...Administração de empresas...”
The relationship between affect and consumers’ resistance to innovation
Tese