O negro cristalizado: a permanência de estereótipos, distorções e preconceitos na teledramaturgia brasileira

• Ano de defesa: 2013
• Autor(a) principal: Martins, Marinildes Pereira
• Orientador(a): Ferreira, Jerusa Pires
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Pontifícia Universidade Católica de São Paulo
• Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Comunicação e Semiótica
• Departamento: Comunicação
• País: BR
• Palavras-chave em Português: Racismo; Telenovela; Estereótipo; Identidade
• Palavras-chave em Inglês: Racism; Soap opera; Stereotype; Identity
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
• Link de acesso: https://tede2.pucsp.br/handle/handle/4524

This research sought to monitor the representation of blacks in television drama and examine whether - and how - such representations contribute to change or strengthening of a negative discourse about racial differences in the country and social inequalities, educational and economic. For this, we use scenes and characters from novels, transmitted in the period 2004 to 2013 that focused on their development, racial issues and / or relating to racism. With the exception of a narrative that child is being transmitted by Sistema Brasileiro de Televisão - SBT, all the novels in question were broadcast on Globo TV. We emphasize that this work was guided by contemporary studies on racism and the black representation in the media. Such studies have assumed that the media do not address critically the representation of black, but rather provide theoretical and technical to strengthen racism, confirming stereotypes and ideologies of oppression to the person and the black population. With respect to soap operas, we focused on the ability of such media must absorb real and cause the viewer to coexist with the event, for which there have neither the time nor the distance