GESTÃO DO CONHECIMENTO EM ARRANJOS PRODUTIVOS LOCAIS ESTUDO DE CASO DO PÓLO BRASILEIRO DE COSMÉTICO EM DIADEMA

• Ano de defesa: 2007
• Autor(a) principal: Oliveira Junior, Zacarias Gonçalves de
• Orientador(a): Castro, Dagmar Silva Pinto de
• Banca de defesa: Silva, Hélio César Oliveira da , Marras, Jean Pierre
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Universidade Metodista de São Paulo
• Programa de Pós-Graduação: PÓS GRADUAÇÃO EM ADMINISTRAÇÃO
• Departamento: Gestão de organizações
• País: BR
• Palavras-chave em Português: Gestão do conhecimento; arranjos produtivos locais; micro, pequena e média empresas; Diadema; Pólo de Cosmético
• Palavras-chave em Inglês: Knowledge management; local productive systems; micro; small and medium businesses; Diadema; Pólo de Cosmético
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
• Link de acesso: http://tede.metodista.br/jspui/handle/tede/105

The case study in our research aims to analyze whether local productive systems are really involved in knowledge management practices or not. Our research was conducted at the Pólo Brasileiro de Coméstico Brazilian Cosmetics Cluster, a non-profit organization, which operates in conjunction with micro, small and medium businesses organized into manufacturers of cosmetics, providers of goods and services, suppliers of raw material, consultants, traders, customers and partners. Our case study relied on quantitative and qualitative resources, by using web-based electronic forms and observation techniques, from visits previously scheduled at the cluster. Our analysis counted on the literature about local productive systems; knowledge management; characteristics of the ABC Region and the city of Diadema (both in the Greater São Paulo); official data; government policies; and interviews with the cluster´s Board of Directors. Based on Terra (2005), seven dimensions (strategy and high management, information and communication systems, organizational culture, organization of labor processes, policies and practices for managing human resources and measurement of results) were used to evaluate whether the companies of the productive system are really engaged in knowledge management practices or not. Our results indicate the existence of knowledge management practices, with rates above the average, leading to the understanding that the cluster is in fact a business management process, which confirms its origin and development from the perspective of social exchange.(AU)