Imagem e verticalidade: comunicação, cidade e cultura na órbita do imaginário

• Ano de defesa: 2007
• Autor(a) principal: Silva, Mauricio Ribeiro da
• Orientador(a): Baitello Junior, Norval
• Tipo de documento: Tese
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Pontifícia Universidade Católica de São Paulo
• Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Comunicação e Semiótica
• Departamento: Comunicação
• País: BR
• Palavras-chave em Português: Comunicação; Imagem; Corpo; Espaço; Imaginário; Espaco (Arquitetura); Imagem corporal; Imaginacao
• Palavras-chave em Inglês: Communication; Image; Body; Space; Imaginary
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
• Link de acesso: https://tede2.pucsp.br/handle/handle/4996

This present work verifies the relationship between the spreading and the application of the tertiary media in the sociocultural and economic context at the contemporary world, and the alteration in the way the physical space has been changed, be it an internal way or constructed buildings in the urban composition. For that, we propose an investigation of the symbolic character present at the space and building s images and its capacity of transmitting as a possible entailment agent among image and receiver, an approach of the imaginary proposed by Dietmar Kamper. We defined as a corpus for this theoretical research about the horizon of the technical images that are linked to the body and to the urban buildings, produced by a tertiary media and to be diffused by it. Through this thoughts and supported in photographic images found at the world wide web, we investigated the presence of the symbolic aspects, body of document of the historical anthropology and semiotics of culture, over and above the changes of constructed characters at the buildings that are known all over the world as an adaptation mode for the ways the image is capable of transmitting. We concluded that this investigation is important for the communication studies based on the deep of the electric and electronic technology inclusion at the daily communications (which constitutes the so called abstract space ) as a phenomenal that creates a spatial and urban in and out of the walls (the concrete space ). This research bonds the communication fields known at the culture perspective through concepts of Media Theory and Image Theory, postulated by theoreticians such as Harry Pross, Ivan Bystrina, Dietmar Kamper, Vilém Flusser and Hans Belting. We worked in consonance with some researchers in Brazil such as Malena Contrera, Milton Pelegrini and specially Norval Baitello Jr., which approaches the communication and image phenomenon in yours epistemological shapes