Indústria automobilística: a implantação do BMW Group em Araquari, Santa Catarina, Brasil

• Ano de defesa: 2014
• Autor(a) principal: Linzmeyer, Simone Maria Virmond Vieira
• Orientador(a): Lazzareschi, Noemia
• Tipo de documento: Tese
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Pontifícia Universidade Católica de São Paulo
• Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Ciências Sociais
• Departamento: Faculdade de Ciências Sociais
• País: BR
• Palavras-chave em Português: Desenvolvimento socioeconômico; Industrialização; Implantação; Emprego; Renda; Benefícios; Isenção fiscal
• Palavras-chave em Inglês: Socioeconomic development; Industrialization; Implantation; Job; Income; Benefits; Tax incentives; BMW Group
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS
• Link de acesso: https://tede2.pucsp.br/handle/handle/3602

transformation of the region where it is installed. Taking into account the socioeconomic development the enquiry of this research arises: will the population of Araquari city in Santa Catarina state be effectively benefited with the installation of the vehicle manufacturer? As the industrial development has the purpose of economic and social improvement for the city residents, the general objective of this research is to understand the impact of the implantation of a vehicle manufacturer in the socioeconomic transformation of the city where it is being installed. With the purpose of studying this process of industrialization a research of qualitative approach was done through bibliographical research and a case study which covered semi-structured interviews, documentary research in newspapers, magazines, and websites of socioeconomic news, as well as a visit to the construction site of the vehicle manufacturer. The main results of the research indicated that Araquari city, in Santa Catarina state was chosen due to its strategic location next to two federal highways and to a state highway, close to four large harbors and to the cities Curitiba in Paraná state and Joinville in Santa Catarina state, important industrial centers of Brazil, as well as by a vast number of benefits and tax incentives offered by City, State and Federal government to the vehicle manufacturer, and some of them are extended to the company s suppliers that should settle down in the city. The counterweight for Santa Catarina state and Araquari city was the company s commitment to invest in a period of five years, 170 million euros, create approximately 1.100 direct and 2.500 indirect jobs, and to achieve a gross income of 4 billion euros within five years of operation, with the sale of the vehicles manufactured in the unit of Araquari and with the importing of the vehicles manufactured abroad through the harbors and airports of Santa Catarina state, Brazil. The aspects which cause concern are the changing in the city master plan, incentive to the industrial activity without controlling for size, migration of workers with specific training to meet the shortage of skilled labor in the municipality, housing deficit, super increase in the lands value, local infrastructure overload and the impact on the environment. The benefits expected to the population are the creation of new jobs, increase in the per capita income, creation of technical courses for training and professional development, improvement in the infrastructure and in the services offered by the city and the possibility of creating small size companies