Trabalho, identidade e sociabilidade no comércio de alimentos típicos em Goiânia: a tradicional pamonha

• Ano de defesa: 2016
• Autor(a) principal: Silva, Tayme Pereira da
• Orientador(a): Nunes, Jordão Horta
• Banca de defesa: Nunes, Jordão Horta, Dias, Rafaela Cyrino Peralva, Freitas, Revalino Antônio de
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Universidade Federal de Goiás
• Programa de Pós-Graduação: Programa de Pós-graduação em Sociologia (FCS)
• Departamento: Faculdade de Ciências Sociais - FCS (RG)
• País: Brasil
• Palavras-chave em Português: Pamonha; Trabalho; Identidade; Sociabilidade; Alimento tradicional; Goiás
• Palavras-chave em Inglês: Work; Identity; Sociability; Traditional food
• Área do conhecimento CNPq: CIENCIAS HUMANAS::SOCIOLOGIA
• Link de acesso: http://repositorio.bc.ufg.br/tede/handle/tede/6857

This dissertation focuses on the food trade and sociality as workers with typical foods for sale, as the traditional pamonha, in Goiânia, build their identities and social representations on labour relations. It aims on developing a sociological analysis of the work in the production and sales of a typical food, the pamonha, in the city of Goiânia. It is intended to address historically the beginning of food trade; incorporation of maize in Brazilian cuisine; emergence of the pamonha and the whole process of marketing. It was performed a research on the consumer capture, production and sale in occupational activity of seller of pamonha. The survey was conducted with workers in this type of activity located in various places in the city of Goiânia. The research involved workers who operate on public roads, squares, as for those who work in private space, in settled establishments. A qualitative approach was used, by means of semi-structured interviews. The results demonstrated the awkwardness experienced by a significant proportion of hawkers in accepting the occupational activity performed. However, it must be considered that the job non-acknowledging is assigned to the representation of an outsider and precarious work. Another prominent factor related to this occupation is the interpersonal relationship between sellers and consumers as a strategy of competitiveness and entrepreneurship.