#Participe: a interatividade do fazer televisual
Ano de defesa: | 2017 |
---|---|
Autor(a) principal: | |
Orientador(a): | |
Banca de defesa: | , , , |
Tipo de documento: | Tese |
Tipo de acesso: | Acesso aberto |
Idioma: | por |
Instituição de defesa: |
Universidade Federal de Santa Maria
Centro de Ciências Sociais e Humanas |
Programa de Pós-Graduação: |
Programa de Pós-Graduação em Comunicação
|
Departamento: |
Comunicação
|
País: |
Brasil
|
Palavras-chave em Português: | |
Palavras-chave em Inglês: | |
Área do conhecimento CNPq: | |
Link de acesso: | http://repositorio.ufsm.br/handle/1/13083 |
Resumo: | We live in the era of media convergence and, in this moment, television, cellphone and computers break barriers and are used simultaneously in the same tv production. Taking as the start point the role of TV in face of this new reality established for other devices and platforms, this study seeks to investigate the phenomenon of interactivity between broadcaster and public that contaminates the audiovisual production in Brazil. Focusing on the three seasons of the program Master Chef and the program Superstar, broadcasted by Globo Teve and Televisão Bandeirantes, this study proposes examine the pratices headed by these TV producers to try to creat interactivity with their viewer/user and the resulting texts (second screen) to verify its repercursion and implications. The research utilize theorical-methodological contributions of the European semiotics inaugurated by Greimas with the complements formulated by his followers, especially the concept of interative practice brought by Ladowski. In the methodological approach, the research contains the interactive practice corresponding to the interactivity regime proposed to the viewer / user by the programs and the text that result from this action, which implies the examination of their paratextual, intertextual and intratextual instances in order to recognize the forms of participation proposed in the programs and the levels of interactivity prevailing in broadcasters. |
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2018-04-27T13:51:19Z2018-04-27T13:51:19Z2017-03-10http://repositorio.ufsm.br/handle/1/13083We live in the era of media convergence and, in this moment, television, cellphone and computers break barriers and are used simultaneously in the same tv production. Taking as the start point the role of TV in face of this new reality established for other devices and platforms, this study seeks to investigate the phenomenon of interactivity between broadcaster and public that contaminates the audiovisual production in Brazil. Focusing on the three seasons of the program Master Chef and the program Superstar, broadcasted by Globo Teve and Televisão Bandeirantes, this study proposes examine the pratices headed by these TV producers to try to creat interactivity with their viewer/user and the resulting texts (second screen) to verify its repercursion and implications. The research utilize theorical-methodological contributions of the European semiotics inaugurated by Greimas with the complements formulated by his followers, especially the concept of interative practice brought by Ladowski. In the methodological approach, the research contains the interactive practice corresponding to the interactivity regime proposed to the viewer / user by the programs and the text that result from this action, which implies the examination of their paratextual, intertextual and intratextual instances in order to recognize the forms of participation proposed in the programs and the levels of interactivity prevailing in broadcasters.Vive-se a era da convergência midiática, momento em que televisão, telefone celular e computador abandonam as barreiras para serem empregados de maneira simultânea, em uma mesma produção televisual. Este estudo, tomando como ponto de partida o papel da televisão frente a essa nova realidade oferecida por outros dispositivos e plataformas, busca investigar o fenômeno da interatividade, entre emissora e público, que contamina o fazer televisual no país. Assim, centrado nas três temporadas dos programas SuperStar e MasterChef, veiculados, respectivamente, pela Televisão Globo e pela Televisão Bandeirantes, propõe como objetivo o exame das práticas encabeçadas pelas emissoras, na tentativa de criar interatividade com o telespectador/usuário, e dos textos daí decorrentes (segunda tela), para verificar suas repercussões e implicações. No plano conceitual, o trabalho convoca os aportes teórico-metodológicos da semiótica de linha europeia, inaugurada por Greimas, com as complementações formuladas por seus seguidores, em especial a noção de prática interativa, trazida por Landowski. No encaminhamento metodológico, a investigação contempla a prática interativa, correspondente ao regime de interatividade proposto ao telespectador/usuário pelos programas, e o texto resultante dessa ação, o que implica o exame de suas instâncias paratextual, intertextual e intratextual, com vistas a reconhecer as formas de participação propostas nas emissões e os níveis de interatividade predominantes nas emissoras.Conselho Nacional de Pesquisa e Desenvolvimento Científico e Tecnológico - CNPqporUniversidade Federal de Santa MariaCentro de Ciências Sociais e HumanasPrograma de Pós-Graduação em ComunicaçãoUFSMBrasilComunicaçãoAttribution-NonCommercial-NoDerivatives 4.0 Internationalhttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccessEstratégiaInteratividadeMídia televisualMídia televisualPrática interativaTexto de segunda telaStrategyInteractivityTV mediaInteractive practiceSecond screen textCNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO#Participe: a interatividade do fazer televisual#Participate: the interactivity of the televisualinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/doctoralThesisCastro, Maria Lilia Dias dehttp://lattes.cnpq.br/8927752518456308Médola, Ana Sílvia Lopes Davihttp://lattes.cnpq.br/4868421701118971Carvalho, Cristiane Mafaciolihttp://lattes.cnpq.br/5911643565657962Duarte, Elizabeth Bastoshttp://lattes.cnpq.br/3200128190656063Barichello, Eugenia Maria Mariano da Rochahttp://lattes.cnpq.br/1075373845442641http://lattes.cnpq.br/2911718771692454Andres, Fernanda Sagrilo6009000000086005b7038cf-692f-4764-a05f-0435c30565e875feba6b-178e-40fc-b0b4-56034a82ab146f5e8300-5f64-4b2e-a405-37f1ebf5aa830939e91b-4f7d-4e02-827d-4b3a30d0680ef84e6f6d-fc41-4868-8b0d-a8e9239c65a8083341dc-8663-4791-8a80-61f91654f4aareponame:Manancial - Repositório Digital da UFSMinstname:Universidade Federal de Santa Maria (UFSM)instacron:UFSMORIGINALTES_PPGCOMUNICACAO_2017_ANDRES_FERNANDA.pdfTES_PPGCOMUNICACAO_2017_ANDRES_FERNANDA.pdfTese de Doutoradoapplication/pdf6498155http://repositorio.ufsm.br/bitstream/1/13083/1/TES_PPGCOMUNICACAO_2017_ANDRES_FERNANDA.pdfed6e73e2e9d2108154111a7471b77feaMD51CC-LICENSElicense_rdflicense_rdfapplication/rdf+xml; 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dc.title.por.fl_str_mv |
#Participe: a interatividade do fazer televisual |
dc.title.alternative.eng.fl_str_mv |
#Participate: the interactivity of the televisual |
title |
#Participe: a interatividade do fazer televisual |
spellingShingle |
#Participe: a interatividade do fazer televisual Andres, Fernanda Sagrilo Estratégia Interatividade Mídia televisual Mídia televisual Prática interativa Texto de segunda tela Strategy Interactivity TV media Interactive practice Second screen text CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
title_short |
#Participe: a interatividade do fazer televisual |
title_full |
#Participe: a interatividade do fazer televisual |
title_fullStr |
#Participe: a interatividade do fazer televisual |
title_full_unstemmed |
#Participe: a interatividade do fazer televisual |
title_sort |
#Participe: a interatividade do fazer televisual |
author |
Andres, Fernanda Sagrilo |
author_facet |
Andres, Fernanda Sagrilo |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Castro, Maria Lilia Dias de |
dc.contributor.advisor1Lattes.fl_str_mv |
http://lattes.cnpq.br/8927752518456308 |
dc.contributor.referee1.fl_str_mv |
Médola, Ana Sílvia Lopes Davi |
dc.contributor.referee1Lattes.fl_str_mv |
http://lattes.cnpq.br/4868421701118971 |
dc.contributor.referee2.fl_str_mv |
Carvalho, Cristiane Mafacioli |
dc.contributor.referee2Lattes.fl_str_mv |
http://lattes.cnpq.br/5911643565657962 |
dc.contributor.referee3.fl_str_mv |
Duarte, Elizabeth Bastos |
dc.contributor.referee3Lattes.fl_str_mv |
http://lattes.cnpq.br/3200128190656063 |
dc.contributor.referee4.fl_str_mv |
Barichello, Eugenia Maria Mariano da Rocha |
dc.contributor.referee4Lattes.fl_str_mv |
http://lattes.cnpq.br/1075373845442641 |
dc.contributor.authorLattes.fl_str_mv |
http://lattes.cnpq.br/2911718771692454 |
dc.contributor.author.fl_str_mv |
Andres, Fernanda Sagrilo |
contributor_str_mv |
Castro, Maria Lilia Dias de Médola, Ana Sílvia Lopes Davi Carvalho, Cristiane Mafacioli Duarte, Elizabeth Bastos Barichello, Eugenia Maria Mariano da Rocha |
dc.subject.por.fl_str_mv |
Estratégia Interatividade Mídia televisual Mídia televisual Prática interativa Texto de segunda tela |
topic |
Estratégia Interatividade Mídia televisual Mídia televisual Prática interativa Texto de segunda tela Strategy Interactivity TV media Interactive practice Second screen text CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
dc.subject.eng.fl_str_mv |
Strategy Interactivity TV media Interactive practice Second screen text |
dc.subject.cnpq.fl_str_mv |
CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
description |
We live in the era of media convergence and, in this moment, television, cellphone and computers break barriers and are used simultaneously in the same tv production. Taking as the start point the role of TV in face of this new reality established for other devices and platforms, this study seeks to investigate the phenomenon of interactivity between broadcaster and public that contaminates the audiovisual production in Brazil. Focusing on the three seasons of the program Master Chef and the program Superstar, broadcasted by Globo Teve and Televisão Bandeirantes, this study proposes examine the pratices headed by these TV producers to try to creat interactivity with their viewer/user and the resulting texts (second screen) to verify its repercursion and implications. The research utilize theorical-methodological contributions of the European semiotics inaugurated by Greimas with the complements formulated by his followers, especially the concept of interative practice brought by Ladowski. In the methodological approach, the research contains the interactive practice corresponding to the interactivity regime proposed to the viewer / user by the programs and the text that result from this action, which implies the examination of their paratextual, intertextual and intratextual instances in order to recognize the forms of participation proposed in the programs and the levels of interactivity prevailing in broadcasters. |
publishDate |
2017 |
dc.date.issued.fl_str_mv |
2017-03-10 |
dc.date.accessioned.fl_str_mv |
2018-04-27T13:51:19Z |
dc.date.available.fl_str_mv |
2018-04-27T13:51:19Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/doctoralThesis |
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doctoralThesis |
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publishedVersion |
dc.identifier.uri.fl_str_mv |
http://repositorio.ufsm.br/handle/1/13083 |
url |
http://repositorio.ufsm.br/handle/1/13083 |
dc.language.iso.fl_str_mv |
por |
language |
por |
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600900000008 |
dc.relation.confidence.fl_str_mv |
600 |
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dc.rights.driver.fl_str_mv |
Attribution-NonCommercial-NoDerivatives 4.0 International http://creativecommons.org/licenses/by-nc-nd/4.0/ info:eu-repo/semantics/openAccess |
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Attribution-NonCommercial-NoDerivatives 4.0 International http://creativecommons.org/licenses/by-nc-nd/4.0/ |
eu_rights_str_mv |
openAccess |
dc.publisher.none.fl_str_mv |
Universidade Federal de Santa Maria Centro de Ciências Sociais e Humanas |
dc.publisher.program.fl_str_mv |
Programa de Pós-Graduação em Comunicação |
dc.publisher.initials.fl_str_mv |
UFSM |
dc.publisher.country.fl_str_mv |
Brasil |
dc.publisher.department.fl_str_mv |
Comunicação |
publisher.none.fl_str_mv |
Universidade Federal de Santa Maria Centro de Ciências Sociais e Humanas |
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