O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017

Detalhes bibliográficos
Ano de defesa: 2018
Autor(a) principal: Bezerra, Marcio Ferreira
Orientador(a): Zouain, Déborah Moraes
Banca de defesa: Zouain, Deborah Moraes, Gomes, Josir Simeone, Bastos, Flávia da Cunha
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Universidade do Grande Rio
Programa de Pós-Graduação: Programa de Pós-Graduacão em Administração
Departamento: Unigranrio::Administração
País: Brasil
Palavras-chave em Português:
Área do conhecimento CNPq:
Link de acesso: http://localhost:8080/tede/handle/tede/184
Resumo: Football is the most popular sport in the world and every year it moves billions of dollars into an economy that revolves over several categories, most notably with transactions involving players, ticket sales, sponsors, broadcasting rights and championship awards. Thus, the sport that turned spectacle, demanded much more professionalism and organizational structure to the height of which was invested. In Brazil, after their mainclubs spend years being driven in an amateur fashion, they are undergoing a process of restructuring based on the professionalization of their areas and the investment in technology to improve performance on and off the field. Thus, this research had as main objective to analyze the competences of the profile of the contemporary sports manager, investigating, great clubs of Brazil, through interviews with those responsible for the management of the key areas of football, documentary analysis and previous studies, such as Master's thesis of Rogério Pimenta, held in 2001, which analyzed the profile of sports managers in Brazil. Also as a secondary objective, draw a comparison between the profiles of professionals from 2001 and 2017, analyzing the main similarities and differences. Among the main results, we highlight the investments in information technology that are able to create and share the knowledge produced between the main areas of the club: professional football, grassroots football and performance and market analysis. Thus, the profiles of the managers are characterized by professionals, mainly, who have the capacity to understand technology related to sports, communication, knowledge management, planning, organization, creation of work methodologies and people management.
id UGRI_90d1662bedae07be2fb07f00dfcb3318
oai_identifier_str oai:localhost:tede/184
network_acronym_str UGRI
network_name_str Biblioteca Digital de Teses e Dissertações da UNIGRANRIO
repository_id_str
spelling Zouain, Déborah MoraesZouain, Deborah MoraesGomes, Josir SimeoneBastos, Flávia da CunhaBezerra, Marcio Ferreira2018-07-03T16:32:59Z2018-02-05BEZERRA, Marcio Ferreira. O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017. 2018. 131 f. Dissertação (Mestrado em Administração) - Universidade do Grande Rio, Rio de Janeiro, 2018.http://localhost:8080/tede/handle/tede/184Football is the most popular sport in the world and every year it moves billions of dollars into an economy that revolves over several categories, most notably with transactions involving players, ticket sales, sponsors, broadcasting rights and championship awards. Thus, the sport that turned spectacle, demanded much more professionalism and organizational structure to the height of which was invested. In Brazil, after their mainclubs spend years being driven in an amateur fashion, they are undergoing a process of restructuring based on the professionalization of their areas and the investment in technology to improve performance on and off the field. Thus, this research had as main objective to analyze the competences of the profile of the contemporary sports manager, investigating, great clubs of Brazil, through interviews with those responsible for the management of the key areas of football, documentary analysis and previous studies, such as Master's thesis of Rogério Pimenta, held in 2001, which analyzed the profile of sports managers in Brazil. Also as a secondary objective, draw a comparison between the profiles of professionals from 2001 and 2017, analyzing the main similarities and differences. Among the main results, we highlight the investments in information technology that are able to create and share the knowledge produced between the main areas of the club: professional football, grassroots football and performance and market analysis. Thus, the profiles of the managers are characterized by professionals, mainly, who have the capacity to understand technology related to sports, communication, knowledge management, planning, organization, creation of work methodologies and people management.O futebol é o esporte de maior popularidade no mundo e a cada ano movimenta bilhões de dólares em uma economia que gira em cima de diversas categorias, mais destacadamente com as transações envolvendo jogadores, venda de ingressos, patrocinadores, direitos de transmissão e premiação de campeonatos. Assim, o esporte que virou espetáculo, exigiu muito mais profissionalismo e estrutura organizacional à altura do que era investido. No Brasil, após seus principais clubes passarem anos sendo dirigidos de forma amadora, atravessam um processo de reestruturação baseada na profissionalização de suas áreas e no investimento em tecnologia para a melhoria do desempenho dentro e fora de campo. Sendo assim, essa pesquisa teve como principal objetivo analisar as competências que compõem o perfil do gestor esportivo contemporâneo, investigando, grandes clubes do Brasil, através de entrevistas com os responsáveis pela gestão das áreas chaves do futebol, análise documental e de estudos anteriores, como a dissertação de mestrado de Rogério Pimenta, realizada em 2001, que analisou o perfil dos gestores esportivos no Brasil. Ainda como objetivo secundário, traçar um comparativo entre os perfis dos profissionais de 2001 e 2017, analisando as principais semelhanças e diferenças. Dentre os principais resultados, destacam-se os investimentos em tecnologia da informação que são capazes de criar e compartilhar o conhecimento produzido entre as principais áreas do clube: o futebol profissional, o futebol de base e a análise de desempenho e de mercado. Assim, os perfis dos gestores se caracterizam por profissionais, principalmente, que tenham a capacidade de entendimento de tecnologia ligada ao esporte, comunicação, gestão do conhecimento, planejamento, organização, criação de metodologias de trabalho e gestão de pessoas.Submitted by Janser dos Santos Nascimento (janser.nascimento@unigranrio.com.br) on 2018-07-03T16:32:59Z No. of bitstreams: 2 license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Marcio Ferreira Bezerra.pdf: 1067137 bytes, checksum: 6a523e47d4ceedbe756d7d3a56845fff (MD5)Made available in DSpace on 2018-07-03T16:32:59Z (GMT). No. of bitstreams: 2 license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Marcio Ferreira Bezerra.pdf: 1067137 bytes, checksum: 6a523e47d4ceedbe756d7d3a56845fff (MD5) Previous issue date: 2018-02-05CNPqapplication/pdfporUniversidade do Grande RioPrograma de Pós-Graduacão em AdministraçãoUNIGRANRIOBrasilUnigranrio::Administraçãohttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccessAdministraçãoFutebolDirigentes de futebolADMINISTRAÇÃOO perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisreponame:Biblioteca Digital de Teses e Dissertações da UNIGRANRIOinstname:Universidade do Grande Rio (UNIGRANRIO)instacron:UNIGRANRIOLICENSElicense.txtlicense.txttext/plain; charset=utf-81982http://localhost:8080/tede/bitstream/tede/184/1/license.txt4a50535e8405f611398e6e2d408dbd1bMD51CC-LICENSElicense_urllicense_urltext/plain; charset=utf-849http://localhost:8080/tede/bitstream/tede/184/2/license_url4afdbb8c545fd630ea7db775da747b2fMD52license_textlicense_texttext/html; charset=utf-80http://localhost:8080/tede/bitstream/tede/184/3/license_textd41d8cd98f00b204e9800998ecf8427eMD53license_rdflicense_rdfapplication/rdf+xml; charset=utf-80http://localhost:8080/tede/bitstream/tede/184/4/license_rdfd41d8cd98f00b204e9800998ecf8427eMD54ORIGINALMarcio Ferreira Bezerra.pdfMarcio Ferreira Bezerra.pdfapplication/pdf1067137http://localhost:8080/tede/bitstream/tede/184/5/Marcio+Ferreira+Bezerra.pdf6a523e47d4ceedbe756d7d3a56845fffMD55tede/1842018-07-03 13:32:59.995oai:localhost: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Biblioteca Digital de Teses e Dissertaçõeshttp://tede.unigranrio.edu.br/PUBhttp://tede.unigranrio.edu.br/oai/requestrepositorio@instituicao.br||repositorio@instituicao.bropendoar:2018-07-03T16:32:59Biblioteca Digital de Teses e Dissertações da UNIGRANRIO - Universidade do Grande Rio (UNIGRANRIO)false
dc.title.por.fl_str_mv O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
title O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
spellingShingle O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
Bezerra, Marcio Ferreira
Administração
Futebol
Dirigentes de futebol
ADMINISTRAÇÃO
title_short O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
title_full O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
title_fullStr O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
title_full_unstemmed O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
title_sort O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017
author Bezerra, Marcio Ferreira
author_facet Bezerra, Marcio Ferreira
author_role author
dc.contributor.advisor1.fl_str_mv Zouain, Déborah Moraes
dc.contributor.referee1.fl_str_mv Zouain, Deborah Moraes
dc.contributor.referee2.fl_str_mv Gomes, Josir Simeone
dc.contributor.referee3.fl_str_mv Bastos, Flávia da Cunha
dc.contributor.author.fl_str_mv Bezerra, Marcio Ferreira
contributor_str_mv Zouain, Déborah Moraes
Zouain, Deborah Moraes
Gomes, Josir Simeone
Bastos, Flávia da Cunha
dc.subject.por.fl_str_mv Administração
Futebol
Dirigentes de futebol
topic Administração
Futebol
Dirigentes de futebol
ADMINISTRAÇÃO
dc.subject.cnpq.fl_str_mv ADMINISTRAÇÃO
description Football is the most popular sport in the world and every year it moves billions of dollars into an economy that revolves over several categories, most notably with transactions involving players, ticket sales, sponsors, broadcasting rights and championship awards. Thus, the sport that turned spectacle, demanded much more professionalism and organizational structure to the height of which was invested. In Brazil, after their mainclubs spend years being driven in an amateur fashion, they are undergoing a process of restructuring based on the professionalization of their areas and the investment in technology to improve performance on and off the field. Thus, this research had as main objective to analyze the competences of the profile of the contemporary sports manager, investigating, great clubs of Brazil, through interviews with those responsible for the management of the key areas of football, documentary analysis and previous studies, such as Master's thesis of Rogério Pimenta, held in 2001, which analyzed the profile of sports managers in Brazil. Also as a secondary objective, draw a comparison between the profiles of professionals from 2001 and 2017, analyzing the main similarities and differences. Among the main results, we highlight the investments in information technology that are able to create and share the knowledge produced between the main areas of the club: professional football, grassroots football and performance and market analysis. Thus, the profiles of the managers are characterized by professionals, mainly, who have the capacity to understand technology related to sports, communication, knowledge management, planning, organization, creation of work methodologies and people management.
publishDate 2018
dc.date.accessioned.fl_str_mv 2018-07-03T16:32:59Z
dc.date.issued.fl_str_mv 2018-02-05
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.citation.fl_str_mv BEZERRA, Marcio Ferreira. O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017. 2018. 131 f. Dissertação (Mestrado em Administração) - Universidade do Grande Rio, Rio de Janeiro, 2018.
dc.identifier.uri.fl_str_mv http://localhost:8080/tede/handle/tede/184
identifier_str_mv BEZERRA, Marcio Ferreira. O perfil do gestor de futebol contemporâneo: análise comparativa de 2001 e 2017. 2018. 131 f. Dissertação (Mestrado em Administração) - Universidade do Grande Rio, Rio de Janeiro, 2018.
url http://localhost:8080/tede/handle/tede/184
dc.language.iso.fl_str_mv por
language por
dc.rights.driver.fl_str_mv http://creativecommons.org/licenses/by-nc-nd/4.0/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv http://creativecommons.org/licenses/by-nc-nd/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade do Grande Rio
dc.publisher.program.fl_str_mv Programa de Pós-Graduacão em Administração
dc.publisher.initials.fl_str_mv UNIGRANRIO
dc.publisher.country.fl_str_mv Brasil
dc.publisher.department.fl_str_mv Unigranrio::Administração
publisher.none.fl_str_mv Universidade do Grande Rio
dc.source.none.fl_str_mv reponame:Biblioteca Digital de Teses e Dissertações da UNIGRANRIO
instname:Universidade do Grande Rio (UNIGRANRIO)
instacron:UNIGRANRIO
instname_str Universidade do Grande Rio (UNIGRANRIO)
instacron_str UNIGRANRIO
institution UNIGRANRIO
reponame_str Biblioteca Digital de Teses e Dissertações da UNIGRANRIO
collection Biblioteca Digital de Teses e Dissertações da UNIGRANRIO
bitstream.url.fl_str_mv http://localhost:8080/tede/bitstream/tede/184/1/license.txt
http://localhost:8080/tede/bitstream/tede/184/2/license_url
http://localhost:8080/tede/bitstream/tede/184/3/license_text
http://localhost:8080/tede/bitstream/tede/184/4/license_rdf
http://localhost:8080/tede/bitstream/tede/184/5/Marcio+Ferreira+Bezerra.pdf
bitstream.checksum.fl_str_mv 4a50535e8405f611398e6e2d408dbd1b
4afdbb8c545fd630ea7db775da747b2f
d41d8cd98f00b204e9800998ecf8427e
d41d8cd98f00b204e9800998ecf8427e
6a523e47d4ceedbe756d7d3a56845fff
bitstream.checksumAlgorithm.fl_str_mv MD5
MD5
MD5
MD5
MD5
repository.name.fl_str_mv Biblioteca Digital de Teses e Dissertações da UNIGRANRIO - Universidade do Grande Rio (UNIGRANRIO)
repository.mail.fl_str_mv repositorio@instituicao.br||repositorio@instituicao.br
_version_ 1797240306583732224