Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica

Detalhes bibliográficos
Ano de defesa: 2016
Autor(a) principal: Marcolino, Rodrigo Teixeira
Orientador(a): Brito, Luiz Artur Ledur
Banca de defesa: Não Informado pela instituição
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Não Informado pela instituição
Programa de Pós-Graduação: Não Informado pela instituição
Departamento: Não Informado pela instituição
País: Não Informado pela instituição
Palavras-chave em Português:
Energia solar fotovoltaica
Geração distribuída
Vantagem competitiva
Palavras-chave em Inglês:
RBT
Link de acesso: http://hdl.handle.net/10438/16642
Resumo: The market for distributed generation of solar PV is yet in an early stage of development in Brazil. The recent regulatory environment, however, points to a change in this scenario: the latest revisions of the applicable regulation brought increased economic feasibility of projects in the sector. This, along with the presence of abundant solar resource in Brazil and the present stage of development of PV technology indicate a possible increase in the penetration of the source in the country in the coming years. In this context, this study aims to analyze which resources and capabilities the company Axis Renováveis must have to achieve a competitive advantage position, through the RBT lenses. The company that was selected for this single-case study is a start-up in the sector. It is expected that, at the end of the work, the conclusions have direct implications on the company's strategy and can serve as a starting point for others in the industry.
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spelling Marcolino, Rodrigo TeixeiraEscolas::EAESPBrito, Luiz Artur Ledur2016-06-29T17:41:39Z2016-06-29T17:41:39Z2016-05-12MARCOLINO, Rodrigo Teixeira. Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica. Dissertação (Mestrado Profissional em Administração de Empresas) - FGV - Fundação Getúlio Vargas, São Paulo, 2016.http://hdl.handle.net/10438/16642The market for distributed generation of solar PV is yet in an early stage of development in Brazil. The recent regulatory environment, however, points to a change in this scenario: the latest revisions of the applicable regulation brought increased economic feasibility of projects in the sector. This, along with the presence of abundant solar resource in Brazil and the present stage of development of PV technology indicate a possible increase in the penetration of the source in the country in the coming years. In this context, this study aims to analyze which resources and capabilities the company Axis Renováveis must have to achieve a competitive advantage position, through the RBT lenses. The company that was selected for this single-case study is a start-up in the sector. It is expected that, at the end of the work, the conclusions have direct implications on the company's strategy and can serve as a starting point for others in the industry.O mercado de geração distribuída de energia solar fotovoltaica apresenta-se em estágio inicial de desenvolvimento no Brasil. A recente conjuntura regulatória, entretanto, aponta para a mudança deste cenário: as últimas revisões da regulação aplicável trouxeram aumento na viabilidade econômica de projetos no setor. Isto, somado à presença abundante de recurso solar no Brasil e ao presente estágio de desenvolvimento da tecnologia fotovoltaica indicam um possível crescimento da penetração da fonte no país nos próximos anos. Nesse contexto, o presente estudo tem como objetivo analisar quais recursos e capacidades a empresa Axis Renováveis deve possuir para alcançar uma posição de vantagem competitiva, à luz do RBT. A empresa selecionada para a condução do estudo de caso único é uma start-up atuante no setor. Espera-se que, ao final do trabalho, as conclusões tenham implicação direta na estratégia da empresa e possam servir como ponto de partida para outras empresas do setor.porRBTEnergia solar fotovoltaicaGeração distribuídaVantagem competitivaAdministração de empresasConcorrênciaPlanejamento estratégicoEnergia solarGeração de energia fotovoltaicaVantagem competitiva no mercado de geração distribuída de energia solar fotovoltaicainfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisinfo:eu-repo/semantics/openAccessreponame:Repositório Institucional do FGV (FGV Repositório Digital)instname:Fundação Getulio Vargas (FGV)instacron:FGVORIGINALestrategia-marcolino_Final.pdfestrategia-marcolino_Final.pdfPDFapplication/pdf889894https://repositorio.fgv.br/bitstreams/30cff3d7-8352-40c8-b5e5-3489090e187c/downloadf45b71c3505b0a4fa8b1c493c9dafbcaMD55LICENSElicense.txtlicense.txttext/plain; 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dc.title.por.fl_str_mv Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
title Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
spellingShingle Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
Marcolino, Rodrigo Teixeira
RBT
Energia solar fotovoltaica
Geração distribuída
Vantagem competitiva
Administração de empresas
Concorrência
Planejamento estratégico
Energia solar
Geração de energia fotovoltaica
title_short Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
title_full Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
title_fullStr Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
title_full_unstemmed Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
title_sort Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica
author Marcolino, Rodrigo Teixeira
author_facet Marcolino, Rodrigo Teixeira
author_role author
dc.contributor.unidadefgv.por.fl_str_mv Escolas::EAESP
dc.contributor.author.fl_str_mv Marcolino, Rodrigo Teixeira
dc.contributor.advisor1.fl_str_mv Brito, Luiz Artur Ledur
contributor_str_mv Brito, Luiz Artur Ledur
dc.subject.eng.fl_str_mv RBT
topic RBT
Energia solar fotovoltaica
Geração distribuída
Vantagem competitiva
Administração de empresas
Concorrência
Planejamento estratégico
Energia solar
Geração de energia fotovoltaica
dc.subject.por.fl_str_mv Energia solar fotovoltaica
Geração distribuída
Vantagem competitiva
dc.subject.area.por.fl_str_mv Administração de empresas
dc.subject.bibliodata.por.fl_str_mv Concorrência
Planejamento estratégico
Energia solar
Geração de energia fotovoltaica
description The market for distributed generation of solar PV is yet in an early stage of development in Brazil. The recent regulatory environment, however, points to a change in this scenario: the latest revisions of the applicable regulation brought increased economic feasibility of projects in the sector. This, along with the presence of abundant solar resource in Brazil and the present stage of development of PV technology indicate a possible increase in the penetration of the source in the country in the coming years. In this context, this study aims to analyze which resources and capabilities the company Axis Renováveis must have to achieve a competitive advantage position, through the RBT lenses. The company that was selected for this single-case study is a start-up in the sector. It is expected that, at the end of the work, the conclusions have direct implications on the company's strategy and can serve as a starting point for others in the industry.
publishDate 2016
dc.date.accessioned.fl_str_mv 2016-06-29T17:41:39Z
dc.date.available.fl_str_mv 2016-06-29T17:41:39Z
dc.date.issued.fl_str_mv 2016-05-12
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.citation.fl_str_mv MARCOLINO, Rodrigo Teixeira. Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica. Dissertação (Mestrado Profissional em Administração de Empresas) - FGV - Fundação Getúlio Vargas, São Paulo, 2016.
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10438/16642
identifier_str_mv MARCOLINO, Rodrigo Teixeira. Vantagem competitiva no mercado de geração distribuída de energia solar fotovoltaica. Dissertação (Mestrado Profissional em Administração de Empresas) - FGV - Fundação Getúlio Vargas, São Paulo, 2016.
url http://hdl.handle.net/10438/16642
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dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
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