Reestrutura??o territorial-produtiva e mercado cervejeiro: an?lise a partir da AMBEV - Campo Grande, Rio de Janeiro - RJ

• Ano de defesa: 2023
• Autor(a) principal: Sant'Anna, Beatriz do Nascimento
• Orientador(a): Oliveira, Leandro Dias de
• Banca de defesa: Oliveira, Leandro Dias de, Buonfiglio, Leda Velloso, Tunes, Regina Helena, Botelho, Maurilio Lima
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Universidade Federal Rural do Rio de Janeiro
• Programa de Pós-Graduação: Programa de P?s-Gradua??o em Geografia
• Departamento: Instituto de Geoci?ncias
• País: Brasil
• Palavras-chave em Português: Reestrutura??o Territorial-Produtiva; Geografia Econ?mica; AMBEV Campo Grande Rio de Janeiro - RJ
• Palavras-chave em Inglês: Territorial-Productive Restructuring; Economic Geography
• Área do conhecimento CNPq: Geografia
• Link de acesso: https://tede.ufrrj.br/jspui/handle/jspui/6656

The capitalist economic and productive system, since its genesis, goes through successive and constant adjustments to perpetuate itself as this force that acts and appropriates the most varied spheres of human existence, from the material and subjective point of view. From this, this master's dissertation aims to investigate and problematize the current phase of capitalism, more specifically from the paradigm of accumulation that the theory of Territorial-Productive Restructuring focuses on. Based on authors from Economic Geography, Geography of Industry and other areas, we intend to investigate the productive-organizational, economic and spatial changes brought about by the neoliberal regulation mode, mainly from the 1970s onwards. To carry out this investigation, we selected as the object of study the Filial Cervejaria Rio de Janeiro of Companhia de Bebidas das Am?ricas, or simply AMBEV, as it is known in Brazil. AMBEV belongs to the largest group of breweries in the world: ABInbev. Faced with the growing relevance of the brewing market and the significant symbolic and cultural value that beer has in the country, this research focused on the branch, which presents itself as the largest industrial brewing plant in South America (in terms of production capacity), allows us many analytical approaches, mainly from the critical point of view of the development of financial and monopolistic capitalism, but also of the recent transformations in the productive scenario of this rising Brazilian industrial segment.