Proposta de priorização das atividades de especificações de projeto de produtos em PMES para geração de valor a produtos inovadores

• Ano de defesa: 2016
• Autor(a) principal: Moro, Suzana Regina
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Universidade Tecnológica Federal do Paraná; Ponta Grossa; Brasil; Programa de Pós-Graduação em Engenharia de Produção; UTFPR
• Palavras-chave em Português: Engenharia de produção; Produtos novos; Projeto de produto; Pequenas e médias empresas; Production engineering; New products; Product design; Small business; CNPQ::ENGENHARIAS::ENGENHARIA DE PRODUCAO
• Link de acesso: http://repositorio.utfpr.edu.br/jspui/handle/1/1954

The small and medium-sized enterprises (SMEs) have limited resources for product development process and thus need to direct the activities of product design specifications to the activities capable of generating greater value to the end product. This study aims to outline practices for identifying customer requirements and the product requirements of greater strategic importance in the phase of design specifications of new products. To this end, structured interviews were conducted about the product development process (PDP) with 30 SMEs of mechanical metal, plastic and electronic sectors; techniques of statistics correlation and the multi criteria method PROMETHEE were used; and so were prioritized activities to the stage of product design specifications for SMEs in order to generate value for the innovative products developed. The results indicate that companies need to prioritize the investment of resources and time in product requirements that generate more advantages before its competitors, in turn less traditional. For best results in the degree of differentiation of their products, companies should focus on understanding the market and new opportunities, and direction to customers. As for the development of higher quality products the main focus should be on understanding of customer needs. The results of this survey are intended to assist the academy that will have an ordered list of best practices and tools that can be used and their actual results achieved in terms of design requirements. Furthermore, the proposed methodology can be used for other industrial areas and services, or specific sectors, and so, the results may be compared with this study. Above all, companies can evaluate their strategies and channel their efforts for more effective activities within the PDP, considering that in the early stages of product development happen the largest investments.