Fatores que influenciam a confian?a no uso de consumo colaborativo
Ano de defesa: | 2017 |
---|---|
Autor(a) principal: | |
Orientador(a): | |
Banca de defesa: | |
Tipo de documento: | Dissertação |
Tipo de acesso: | Acesso aberto |
Idioma: | por |
Instituição de defesa: |
Pontif?cia Universidade Cat?lica do Rio Grande do Sul
|
Programa de Pós-Graduação: |
Programa de P?s-Gradua??o em Administra??o e Neg?cios
|
Departamento: |
Escola de Neg?cios
|
País: |
Brasil
|
Palavras-chave em Português: | |
Área do conhecimento CNPq: | |
Link de acesso: | http://tede2.pucrs.br/tede2/handle/tede/8305 |
Resumo: | This study is inserted in the scope of Information and Communication Technologies (ICTs) and analyzes the influence of the characteristics of online trust on the adoption of collaborative consumption. Sustainable consumption has already been managing its way into debates and political documents for decades. Positive changes have been noticed in an international level, acknowledging the problem of excessive consumption and discussing ways to develop sustainable alternatives. In this scenario, we find the emergence of collaborative consumption as a new business paradigm and an alternative form of consumption. ICTs are an integral part of collaborative consumption that provide support so that this form of business can exist online. Such interface presents features still little explored; among them is online trust. Given this panorama, this study sought to verify the relation between the characteristics that influence online trust and the adoption of collaborative consumption. In order to do so, we applied a cross-sectional deductive method to the survey of a sample of 218 individuals who are users of collaborative consumption. The results of the analyzed data show that the characteristics that influence online trust on e-commerce platforms have no direct impact on the adoption of collaborative consumption. Based on these findings, we elaborated contributions to the academic and managerial knowledge, as well as limitations and suggestions for future research. |
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Petrini, Maira de C?ssiahttp://lattes.cnpq.br/0641660933130475http://lattes.cnpq.br/4749680510734406Freitas, C?ssio Stedetn de2018-10-03T18:36:30Z2017-03-07http://tede2.pucrs.br/tede2/handle/tede/8305This study is inserted in the scope of Information and Communication Technologies (ICTs) and analyzes the influence of the characteristics of online trust on the adoption of collaborative consumption. Sustainable consumption has already been managing its way into debates and political documents for decades. Positive changes have been noticed in an international level, acknowledging the problem of excessive consumption and discussing ways to develop sustainable alternatives. In this scenario, we find the emergence of collaborative consumption as a new business paradigm and an alternative form of consumption. ICTs are an integral part of collaborative consumption that provide support so that this form of business can exist online. Such interface presents features still little explored; among them is online trust. Given this panorama, this study sought to verify the relation between the characteristics that influence online trust and the adoption of collaborative consumption. In order to do so, we applied a cross-sectional deductive method to the survey of a sample of 218 individuals who are users of collaborative consumption. The results of the analyzed data show that the characteristics that influence online trust on e-commerce platforms have no direct impact on the adoption of collaborative consumption. Based on these findings, we elaborated contributions to the academic and managerial knowledge, as well as limitations and suggestions for future research.Esta disserta??o, inserida no ?mbito das Tecnologias de Informa??o e Comunica??o (TICs), analisa os fatores que influenciam a confian?a online no uso de consumo colaborativo. O consumo sustent?vel j? tem encontrado o seu caminho em debates e documentos pol?ticos h? d?cadas. S?o percebidas mudan?as positivas em n?vel internacional que reconhecem o problema do consumo e discutem formas de desenvolver alternativas sustent?veis. Nesse cen?rio, encontra-se a emerg?ncia do consumo colaborativo como um novo paradigma de neg?cio e uma forma alternativa de consumo. Por sua vez, fazem parte indissoci?vel dele as TICs, que fornecem suporte para que esse tipo de neg?cio exista de forma on-line. Tal interface possui caracter?sticas ainda pouco exploradas; dentre elas, est? a confian?a on-line. Diante desse panorama, este trabalho analisa os fatores que influenciam a confian?a online no uso de consumo colaborativo. Para tanto, foi utilizado um estudo transversal dedutivo realizado por meio de uma survey sobre uma amostra de 218 indiv?duos usu?rios de consumo colaborativo. Os resultados da an?lise dos dados coletados mostram que n?o h? influ?ncia direta dos fatores que influenciam a confian?a online em plataformas de com?rcio eletr?nico sobre o uso de consumo colaborativo. De maneira geral, o que se provou ? que o usu?rio de plataformas de consumo colaborativo tem sua confian?a influenciada de maneira diferente quando usa esse tipo de op??o em compara??o a quando opta por usar plataformas de com?rcio eletr?nico tradicional. O fato de o consumo colaborativo basear-se em plataformas online n?o foi eficaz para deduzir que o usu?rio se comporta da mesma forma.Submitted by PPG Administra??o e Neg?cios (ppgad@pucrs.br) on 2018-10-01T18:32:29Z No. of bitstreams: 1 CASSIO_STEDETN_DE_FREITAS_DIS.pdf: 3262401 bytes, checksum: 100b1f3fb26f94c1f45c5e932604fa23 (MD5)Approved for entry into archive by Sheila Dias (sheila.dias@pucrs.br) on 2018-10-03T17:54:30Z (GMT) No. of bitstreams: 1 CASSIO_STEDETN_DE_FREITAS_DIS.pdf: 3262401 bytes, checksum: 100b1f3fb26f94c1f45c5e932604fa23 (MD5)Made available in DSpace on 2018-10-03T18:36:30Z (GMT). No. of bitstreams: 1 CASSIO_STEDETN_DE_FREITAS_DIS.pdf: 3262401 bytes, checksum: 100b1f3fb26f94c1f45c5e932604fa23 (MD5) Previous issue date: 2017-03-07Coordena??o de Aperfei?oamento de Pessoal de N?vel Superior - CAPESapplication/pdfhttp://tede2.pucrs.br:80/tede2/retrieve/173306/CASSIO_STEDETN_DE_FREITAS_DIS.pdf.jpgporPontif?cia Universidade Cat?lica do Rio Grande do SulPrograma de P?s-Gradua??o em Administra??o e Neg?ciosPUCRSBrasilEscola de Neg?ciosConsumo ColaborativoConfian?a OnlineTecnologias de Informa??o e Comunica??oFatores InfluenciadoresSustentabilidadeCIENCIAS SOCIAIS APLICADAS::ADMINISTRACAOFatores que influenciam a confian?a no uso de consumo colaborativoinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisTrabalho n?o apresenta restri??o para publica??o324412906709383637450050050060094445569454643580180240354326327782212075167498588264571info:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações da PUC_RSinstname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)instacron:PUC_RSTHUMBNAILCASSIO_STEDETN_DE_FREITAS_DIS.pdf.jpgCASSIO_STEDETN_DE_FREITAS_DIS.pdf.jpgimage/jpeg5980http://tede2.pucrs.br/tede2/bitstream/tede/8305/3/CASSIO_STEDETN_DE_FREITAS_DIS.pdf.jpgc680751b14cc69323940f33d6a04b4c5MD53TEXTCASSIO_STEDETN_DE_FREITAS_DIS.pdf.txtCASSIO_STEDETN_DE_FREITAS_DIS.pdf.txttext/plain220519http://tede2.pucrs.br/tede2/bitstream/tede/8305/4/CASSIO_STEDETN_DE_FREITAS_DIS.pdf.txt406f2175477f830b5a8b69c22b10728fMD54ORIGINALCASSIO_STEDETN_DE_FREITAS_DIS.pdfCASSIO_STEDETN_DE_FREITAS_DIS.pdfapplication/pdf3262401http://tede2.pucrs.br/tede2/bitstream/tede/8305/2/CASSIO_STEDETN_DE_FREITAS_DIS.pdf100b1f3fb26f94c1f45c5e932604fa23MD52LICENSElicense.txtlicense.txttext/plain; charset=utf-8610http://tede2.pucrs.br/tede2/bitstream/tede/8305/1/license.txt5a9d6006225b368ef605ba16b4f6d1beMD51tede/83052018-10-04 20:01:08.066oai:tede2.pucrs.br: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Biblioteca Digital de Teses e Dissertaçõeshttp://tede2.pucrs.br/tede2/PRIhttps://tede2.pucrs.br/oai/requestbiblioteca.central@pucrs.br||opendoar:2018-10-04T23:01:08Biblioteca Digital de Teses e Dissertações da PUC_RS - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)false |
dc.title.por.fl_str_mv |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
title |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
spellingShingle |
Fatores que influenciam a confian?a no uso de consumo colaborativo Freitas, C?ssio Stedetn de Consumo Colaborativo Confian?a Online Tecnologias de Informa??o e Comunica??o Fatores Influenciadores Sustentabilidade CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
title_short |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
title_full |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
title_fullStr |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
title_full_unstemmed |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
title_sort |
Fatores que influenciam a confian?a no uso de consumo colaborativo |
author |
Freitas, C?ssio Stedetn de |
author_facet |
Freitas, C?ssio Stedetn de |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Petrini, Maira de C?ssia |
dc.contributor.advisor1Lattes.fl_str_mv |
http://lattes.cnpq.br/0641660933130475 |
dc.contributor.authorLattes.fl_str_mv |
http://lattes.cnpq.br/4749680510734406 |
dc.contributor.author.fl_str_mv |
Freitas, C?ssio Stedetn de |
contributor_str_mv |
Petrini, Maira de C?ssia |
dc.subject.por.fl_str_mv |
Consumo Colaborativo Confian?a Online Tecnologias de Informa??o e Comunica??o Fatores Influenciadores Sustentabilidade |
topic |
Consumo Colaborativo Confian?a Online Tecnologias de Informa??o e Comunica??o Fatores Influenciadores Sustentabilidade CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
dc.subject.cnpq.fl_str_mv |
CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
description |
This study is inserted in the scope of Information and Communication Technologies (ICTs) and analyzes the influence of the characteristics of online trust on the adoption of collaborative consumption. Sustainable consumption has already been managing its way into debates and political documents for decades. Positive changes have been noticed in an international level, acknowledging the problem of excessive consumption and discussing ways to develop sustainable alternatives. In this scenario, we find the emergence of collaborative consumption as a new business paradigm and an alternative form of consumption. ICTs are an integral part of collaborative consumption that provide support so that this form of business can exist online. Such interface presents features still little explored; among them is online trust. Given this panorama, this study sought to verify the relation between the characteristics that influence online trust and the adoption of collaborative consumption. In order to do so, we applied a cross-sectional deductive method to the survey of a sample of 218 individuals who are users of collaborative consumption. The results of the analyzed data show that the characteristics that influence online trust on e-commerce platforms have no direct impact on the adoption of collaborative consumption. Based on these findings, we elaborated contributions to the academic and managerial knowledge, as well as limitations and suggestions for future research. |
publishDate |
2017 |
dc.date.issued.fl_str_mv |
2017-03-07 |
dc.date.accessioned.fl_str_mv |
2018-10-03T18:36:30Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
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info:eu-repo/semantics/masterThesis |
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masterThesis |
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http://tede2.pucrs.br/tede2/handle/tede/8305 |
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http://tede2.pucrs.br/tede2/handle/tede/8305 |
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por |
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por |
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3244129067093836374 |
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500 500 500 600 |
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Pontif?cia Universidade Cat?lica do Rio Grande do Sul |
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Programa de P?s-Gradua??o em Administra??o e Neg?cios |
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PUCRS |
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Brasil |
dc.publisher.department.fl_str_mv |
Escola de Neg?cios |
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Pontif?cia Universidade Cat?lica do Rio Grande do Sul |
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