Empreendedorismo e medicina estética

Detalhes bibliográficos
Ano de defesa: 2010
Autor(a) principal: Aguilar, Lisandre Kipper lattes
Orientador(a): Ruppenthal, Janis Elisa lattes
Banca de defesa: Hoffmann, Ronaldo lattes, Pizzolato, Morgana lattes
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Universidade Federal de Santa Maria
Programa de Pós-Graduação: Programa de Pós-Graduação em Engenharia de Produção
Departamento: Engenharia de Produção
País: BR
Palavras-chave em Português:
Longevidade humana
Empreendedorismo
Medicina estética
Palavras-chave em Inglês:
Human longevity
Entrepreneurship
Aesthetic medicine
Área do conhecimento CNPq:
CNPQ::ENGENHARIAS::ENGENHARIA DE PRODUCAO
Link de acesso: http://repositorio.ufsm.br/handle/1/8158
Resumo: The evolution of medicine through the development of new technologies for diagnosis and treatment is modifying the health service in a dramatic speed, resulting in increased human longevity and hence the search for quality of life and improves the aesthetic standards. These changes in society and new trends in contemporary medicine also influence medical professionals to develop new attitudes and have an entrepreneurial attitude. Thus, entrepreneurship becomes relevant in the field of professional activity of physicians, emerging new market opportunities into innovative specialties. In that sense, this research sought to identify characteristics, outline the attitudes and entrepreneurial attitude of the medical professional and find out why the same search a new specialty in the field of aesthetic medicine. This is a qualitative study, exploratory and descriptive, focusing on medical professionals who are studying postgraduate medical aesthetics at the Brazilian Institute of Aesthetic Medicine. Study identified important characteristics to compose the profile of a person with the potential to pull the trigger of the process undertaken. It is noteworthy that the features not yet identified in the medical profession may emerge later in pursuit and development of the person as an entrepreneur.
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spelling 2010-11-162010-11-162010-08-30AGUILAR, Lisandre Kipper. Entrepreneurship and aesthetic medicine. 2010. 88 f. Dissertação (Mestrado em Engenharia de Produção) - Universidade Federal de Santa Maria, Santa Maria, 2010.http://repositorio.ufsm.br/handle/1/8158The evolution of medicine through the development of new technologies for diagnosis and treatment is modifying the health service in a dramatic speed, resulting in increased human longevity and hence the search for quality of life and improves the aesthetic standards. These changes in society and new trends in contemporary medicine also influence medical professionals to develop new attitudes and have an entrepreneurial attitude. Thus, entrepreneurship becomes relevant in the field of professional activity of physicians, emerging new market opportunities into innovative specialties. In that sense, this research sought to identify characteristics, outline the attitudes and entrepreneurial attitude of the medical professional and find out why the same search a new specialty in the field of aesthetic medicine. This is a qualitative study, exploratory and descriptive, focusing on medical professionals who are studying postgraduate medical aesthetics at the Brazilian Institute of Aesthetic Medicine. Study identified important characteristics to compose the profile of a person with the potential to pull the trigger of the process undertaken. It is noteworthy that the features not yet identified in the medical profession may emerge later in pursuit and development of the person as an entrepreneur.A evolução da medicina através do desenvolvimento de novas tecnologias para diagnóstico e tratamento vem modificando o cenário da saúde em um ritmo muito acelerado resultando no aumento da longevidade humana e consequentemente na busca por qualidade de vida e melhora dos padrões estéticos. Essas mudanças na sociedade e as novas tendências da medicina contemporânea também influenciam os profissionais médicos a desenvolver novas atitudes e exercer uma postura empreendedora. Diante disso, o empreendedorismo torna-se relevante no campo de atividade profissional dos médicos, surgindo novas oportunidades de atuação em especialidades inovadoras. Nesse sentido, essa pesquisa procurou identificar características, delinear as atitudes e postura empreendedora do profissional médico e esclarecer por que o mesmo busca uma nova especialidade, na área de medicina estética. Trata-se de um estudo de natureza qualitativa, exploratória e descritiva, tendo como foco os profissionais médicos que estão cursando pós-graduação em medicina estética no Instituto Brasileiro de Estética Médica. Foi possível identificar características importantes para compor o perfil de uma pessoa com potencial para disparar o gatilho do processo de empreender. Ressalta-se ainda que as características não identificadas nos profissionais médicos podem surgir mais tarde na busca e no desenvolvimento da pessoa enquanto empreendedor.application/pdfporUniversidade Federal de Santa MariaPrograma de Pós-Graduação em Engenharia de ProduçãoUFSMBREngenharia de ProduçãoLongevidade humanaEmpreendedorismoMedicina estéticaHuman longevityEntrepreneurshipAesthetic medicineCNPQ::ENGENHARIAS::ENGENHARIA DE PRODUCAOEmpreendedorismo e medicina estéticaEntrepreneurship and aesthetic medicineinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisRuppenthal, Janis Elisahttp://lattes.cnpq.br/7074971060238600Hoffmann, Ronaldohttp://lattes.cnpq.br/4625067103734943Pizzolato, Morganahttp://lattes.cnpq.br/2847036488302692http://lattes.cnpq.br/6208516875256890Aguilar, Lisandre Kipper300800000005400300300300500f98560cf-d8b9-4147-a4da-6cb98f46a96d439f020a-ee80-4fd4-ac86-4c554fe752441a630abe-f3fa-41ed-8655-07547e06873564341c73-697b-4e4f-9a97-8feb5a2799b6info:eu-repo/semantics/openAccessreponame:Manancial - Repositório Digital da UFSMinstname:Universidade Federal de Santa Maria (UFSM)instacron:UFSMORIGINALAGUILAR, LISANDRE KIPPER.pdfapplication/pdf1244361http://repositorio.ufsm.br/bitstream/1/8158/1/AGUILAR%2c%20LISANDRE%20KIPPER.pdf404c2f591be465c59b2789ebd25fc09bMD51TEXTAGUILAR, LISANDRE KIPPER.pdf.txtAGUILAR, LISANDRE KIPPER.pdf.txtExtracted texttext/plain153278http://repositorio.ufsm.br/bitstream/1/8158/2/AGUILAR%2c%20LISANDRE%20KIPPER.pdf.txtbdc37ceb7e82ee1230bc202a459a5735MD52THUMBNAILAGUILAR, LISANDRE KIPPER.pdf.jpgAGUILAR, LISANDRE KIPPER.pdf.jpgIM Thumbnailimage/jpeg5303http://repositorio.ufsm.br/bitstream/1/8158/3/AGUILAR%2c%20LISANDRE%20KIPPER.pdf.jpgcb38b7bc2ae707b9e0531a86693c5794MD531/81582022-01-18 09:59:22.817oai:repositorio.ufsm.br:1/8158Repositório Institucionalhttp://repositorio.ufsm.br/PUBhttp://repositorio.ufsm.br/oai/requestopendoar:39132022-01-18T12:59:22Manancial - Repositório Digital da UFSM - Universidade Federal de Santa Maria (UFSM)false
dc.title.por.fl_str_mv Empreendedorismo e medicina estética
dc.title.alternative.eng.fl_str_mv Entrepreneurship and aesthetic medicine
title Empreendedorismo e medicina estética
spellingShingle Empreendedorismo e medicina estética
Aguilar, Lisandre Kipper
Longevidade humana
Empreendedorismo
Medicina estética
Human longevity
Entrepreneurship
Aesthetic medicine
CNPQ::ENGENHARIAS::ENGENHARIA DE PRODUCAO
title_short Empreendedorismo e medicina estética
title_full Empreendedorismo e medicina estética
title_fullStr Empreendedorismo e medicina estética
title_full_unstemmed Empreendedorismo e medicina estética
title_sort Empreendedorismo e medicina estética
author Aguilar, Lisandre Kipper
author_facet Aguilar, Lisandre Kipper
author_role author
dc.contributor.advisor1.fl_str_mv Ruppenthal, Janis Elisa
dc.contributor.advisor1Lattes.fl_str_mv http://lattes.cnpq.br/7074971060238600
dc.contributor.referee1.fl_str_mv Hoffmann, Ronaldo
dc.contributor.referee1Lattes.fl_str_mv http://lattes.cnpq.br/4625067103734943
dc.contributor.referee2.fl_str_mv Pizzolato, Morgana
dc.contributor.referee2Lattes.fl_str_mv http://lattes.cnpq.br/2847036488302692
dc.contributor.authorLattes.fl_str_mv http://lattes.cnpq.br/6208516875256890
dc.contributor.author.fl_str_mv Aguilar, Lisandre Kipper
contributor_str_mv Ruppenthal, Janis Elisa
Hoffmann, Ronaldo
Pizzolato, Morgana
dc.subject.por.fl_str_mv Longevidade humana
Empreendedorismo
Medicina estética
topic Longevidade humana
Empreendedorismo
Medicina estética
Human longevity
Entrepreneurship
Aesthetic medicine
CNPQ::ENGENHARIAS::ENGENHARIA DE PRODUCAO
dc.subject.eng.fl_str_mv Human longevity
Entrepreneurship
Aesthetic medicine
dc.subject.cnpq.fl_str_mv CNPQ::ENGENHARIAS::ENGENHARIA DE PRODUCAO
description The evolution of medicine through the development of new technologies for diagnosis and treatment is modifying the health service in a dramatic speed, resulting in increased human longevity and hence the search for quality of life and improves the aesthetic standards. These changes in society and new trends in contemporary medicine also influence medical professionals to develop new attitudes and have an entrepreneurial attitude. Thus, entrepreneurship becomes relevant in the field of professional activity of physicians, emerging new market opportunities into innovative specialties. In that sense, this research sought to identify characteristics, outline the attitudes and entrepreneurial attitude of the medical professional and find out why the same search a new specialty in the field of aesthetic medicine. This is a qualitative study, exploratory and descriptive, focusing on medical professionals who are studying postgraduate medical aesthetics at the Brazilian Institute of Aesthetic Medicine. Study identified important characteristics to compose the profile of a person with the potential to pull the trigger of the process undertaken. It is noteworthy that the features not yet identified in the medical profession may emerge later in pursuit and development of the person as an entrepreneur.
publishDate 2010
dc.date.accessioned.fl_str_mv 2010-11-16
dc.date.available.fl_str_mv 2010-11-16
dc.date.issued.fl_str_mv 2010-08-30
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dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
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dc.identifier.uri.fl_str_mv http://repositorio.ufsm.br/handle/1/8158
identifier_str_mv AGUILAR, Lisandre Kipper. Entrepreneurship and aesthetic medicine. 2010. 88 f. Dissertação (Mestrado em Engenharia de Produção) - Universidade Federal de Santa Maria, Santa Maria, 2010.
url http://repositorio.ufsm.br/handle/1/8158
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dc.publisher.none.fl_str_mv Universidade Federal de Santa Maria
dc.publisher.program.fl_str_mv Programa de Pós-Graduação em Engenharia de Produção
dc.publisher.initials.fl_str_mv UFSM
dc.publisher.country.fl_str_mv BR
dc.publisher.department.fl_str_mv Engenharia de Produção
publisher.none.fl_str_mv Universidade Federal de Santa Maria
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